If your people matter to you, send them greeting cards
At one time, greeting cards were an important way for people to keep in touch when they lived far away. These days, many people stay in touch via social media. But, that doesn’t mean greeting cards no longer have their place.
If you take the time to pick out and send greeting cards to the people in your life, it can help you stand out in their memory. It conveys a more personal touch and a stronger feeling than a social media update.
In a sense, you can think of greeting cards as being like an emotion you can hold in your hand and keep. It can become a memento of a special occasion. Some business people use this to help distinguish themselves in an overcrowded marketplace. Other people use it to help cement family relationships and protect them from being eroded by a too fast life in a too fast world.
Greeting cards can be used to say congratulations, happy holidays or happy birthday. They are a small moment of quiet connection and reflection in an often too loud world. They can be a way to let people know they are always on your mind in a positive way. They can tell people, no, you have not forgotten them.
Keeping a variety of greeting cards on hand can help make it easy for you to keep personal connections alive. Instead of playing phone tag again, send them a physical reminder of how much you care and are thinking about them.
When used in this way, greeting cards can help you strengthen your social network far more than a digital connection can. Long after last week’s social media update has scrolled off the page and been forgotten, last week’s card may still sit on their desk or nightstand.
Whatever kind of relationship you are trying to strengthen, you can find greeting cards that fit the tone you need. They come in all varieties, from humorous to somber and sincere, from formal to informal, from politically correct to off color. They can be the perfect touch for a business relationship or a personal relationship. You just need to choose them with a thoughtful eye.
Even if they a lot of writing, it is a good idea to do more than just sign it. Adding a handwritten note to communicate what you think is an important touch, even if it is brief.